Loreal Dia Light Hair Color without Ammonia - 7.01 Natural Ash Blonde 60ml

Discover the new formula of acid-based ton-on-ton hair coloring without ammonia, Dia Light, with a 1% hyaluronic acid complex that protects hair from drying out, instantly replenishing lost moisture while enveloping the hair fiber in a moisturizing filter.

DIA Light - Acidic hair coloring without ammonia ton-on-ton

Dia Light is a coloring loved for its toning properties, luminous highlights, shine, and care that simultaneously maintains hair condition while coloring it to a natural shade that gradually washes out. An ideal product for previously colored or weakened hair. DIA Light coloring refreshes color perfectly, adding intensity between colorings. The quick processing time makes it an ideal solution for busy people with little time. Thanks to the acid technology, Dia Light closes the hair cuticle, giving intense shine for a gloss effect, and the hyaluronic acid content protects hair from drying out, which is one of the first signs of hair damage.

DIA Light is best suited for techniques:

• Hyaluronic Glossing – a technique that adds shine and improves hair manageability after each previous coloring treatment.
• Hyaluronic color refresh – matching highlights and reviving faded color, especially on lengths and ends after permanent coloring treatment.
• Hyaluronic toning on the day of lightening – naturalizing unwanted shades immediately after lightening or balayage.

Benefits of DIA Light coloring:

• 82% shinier hair.
• 3x fewer breakages.
• 2x more hydration.
• Immediate protection against drying out, which is one of the first visible signs of hair damage.
• Acidic pH does not sensitize hair.
• Ammonia-free.
• Light, natural coloring effect with added shine.
• Quick application.
• Creamy consistency.
• Neutralizes unwanted shades after balayage.
• Refreshes color on lengths.
• Formula up to 96% of natural origin.
• Vegan product.

Notes:

• Do not use on natural hair.
• Only adds tone.
• Does not cover gray hair.
• Does not lighten.
• Ideal product for sensitized or previously colored hair.
• Activator must be purchased separately.

Preparation and application

Mix the dye with the activator in a plastic bowl in a ratio of 1:1.5 (50 ml of dye with 75 ml of activator). Depending on the desired effect, choose the appropriate oxidizer. Put on disposable protective gloves. Apply the dye to the hair and leave for 5-20 minutes. Rinse thoroughly.

Technical tips

Apply to dry or damp hair using an applicator or brush.

• Toning strands without lightening the natural base:

On the day of highlighting, apply the DIA LIGHT mixture to towel-dried hair. Holding time: 5 to 10 minutes depending on the degree of hair sensitization and expected result.

• Darkening and evening out color on lengths and ends:
  Holding time: 20 minutes.
• Color fusion:
  Apply the chosen shade of oxidizing dye to the roots. Pull through the lengths and ends with the appropriate shade of DIA LIGHT for 20 minutes before the end of the holding time of the product applied to the roots.
• Giving shine to hair:
  Colored hair: use CLEAR with DIA 1.8% (6vol.) or 2.7% (9vol.) activator. Holding time: 10 to 20 minutes.
  Natural hair: use with DIA 1.8 (9vol.) activator. Holding time: 20 to 30 minutes.
• Coloring and giving shine to hair on the day of permanent waving or permanent straightening
  Use with DIA 1.8 (6vol.) or 2.7% (9vol.) activator. Holding time: up to 10 minutes.

Capacity: 60ml